WPO Stats

Case studies and experiments demonstrating the impact of web performance optimization (WPO) on user experience and business metrics.

  • WPO Stats Icon

    Bridesmaid dress retailer Revelry relaunched its ecommerce site on an updated version of its ecommerce platform and with smaller images. The site loads 43% faster, bounce rates have decreased 8% and conversion is up 30% Share on Twitter

    #bounce rate #conversion #2020

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Hungry for more?

If you're looking for more resources around selling performance, we recommend the following resources:

  • Time is Money book cover

    Time is Money by Tammy Everts

    Tammy's book has study after study after study about why performance matters. She covers not just the business side of things, but also the psychology of performance: how does bad performance make users feel.
  • Designing for Performance book cover

    Designing for Performance by Lara Hogan

    Lara's book is loaded with great information about advocating for performance within your organization.
  • Path to Performance Logo

    Path to Performance Podcast hosted by Katie Kovalcin and Tim Kadlec

    The Path to Performance was a podcast dedicated to helping people figure out how to cultivate a culture of performance within their organizations.

Help make WPO Stats better by submitting your favorite performance case study.

@2023. A Tammy Everts and Tim Kadlec production.