Optimizely added artificial latency to the Telegraph and saw page views plummet: by 11% for a 4 second delay and 44% for a 20 second delay.

Case studies and experiments demonstrating the impact of web performance optimization (WPO) on user experience and business metrics.

Optimizely added artificial latency to the Telegraph and saw page views plummet: by 11% for a 4 second delay and 44% for a 20 second delay. Permalink Share on Twitter
#posts #page views #2016